"What do you eat?" but it's about "What do you think you eat? "

 

When you choose to buy the product? What do you buy?

          When you choose to buy this product , you have any factors that you choose to buy this product. This below show you about hierarchy of needs.

                            Maslow's hierarchy of needs.

There were four levels:

Basic needs: For the most part, physiological needs are obvious — they are the literal requirements for human survival. If these requirements are not met, the human body simply cannot continue to function.

Safety: With their physical needs relatively satisfied, the individual's safety needs take precedence and dominate behavior.

Belonging: After physiological and safety needs are fulfilled, the third layer of human needs is social and involves feelings of belonging.

Ego-status: All humans have a need to be respected and to have self-esteem and self-respect.

Self-actualization: “What a man can be, he must be.” This forms the basis of the perceived need for self-actualization. This level of need pertains to what a person's full potential is and realizing that potential.

           These is  show about your feeling or basic needs for choosing the product.I would like to ask you something. When do you think about fired  chicken? You are thinking …..KFC

           Is well know that KFC is famous brand around the world and original recipe fired chicken of Colonel Harland Sanders. Many people around the world  like this brand.Why do you have this product? So what do you eat?  For me, I think when you choose to have this product  you don’t  think  about  basic needs .Of course you buy sense of  belonging  for yourself .Why I think that because when you come in KFC restaurant you can feel that you has prestige, pride, etc. Do you know? You are sense of sense of belonging.